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Get Anyone To Belive In Your Brand!
If you are wanting to build a business that will stand the test of time you HAVE TO learn how to brand your business effectively. If you cant set your brand apart from other businesses in your space gaining market share will be nearly impossible. Below are my favorite books about branding, some older and some newer but all worth the read.
Why should you read this book about branding?
For those that are visual learners, this book is a perfect way to learn branding. Imagine Pinterest infographics about branding shoved into one little package. Not only does this book have amazing visual stimulus it also has hundreds of quotes from branding experts, CEOs and design professionals, dozens of case studies reconded tools, and so much more. There is a reason this is in most branding exerts libraries and in many other branding book recomendation lists.
Why should you read this book about branding?
This branding book is perfect for those that are transitioning from direct marketing to brand marketing, many people can develop a strategy but have a hard time translating that into the overall design of the brand and this book helps with that. This book demystifies the complex nature of brand-based marketing and the creative process behind building a brand that will truly make waves and get noticed.
Why should you read this book about branding?
This branding book goes over many studies and the neuroscience behind branding so you can take your business to the next level. Even though it is written this way it is a fun read, the writer knows how to keep the science fun and entertaining. And when the legend Seth Goden says “Powerful, profound and beautifully written, Brand Seduction raises the bar for every marketer to do work that truly matters. Marketing is far too powerful to be wasted on manipulation.” you know this is a book you have to read.
Why should you read this book about branding?
Innovation, Passion, Power, Prestige, Mystique, Alert, and/or Trust, are the core elements of a band that can capture the attention and more importantly the imaginations of your future customers. This book goes over all these facets and teaches you how to apply these effectively to your business big or small. Again this book is adored by Seth Goden just like my last recommendation where he says “This is a transformative work, a beautifully written book that will forever change the way you see the world. I loved it. Let me be really clear: you need to buy this book, devour it, absorb it and then buy copies for your colleagues. A lot of copies.” This is a branding book you have to read!
Why should you read this book about branding?
If you have ever had a hard time thinking about how to create ads or designs that relayed what you wanted your brand to represent this is the book for you. Too often marketers neglect the importance of the lasting effects an ad’s creative can have on its ideal customer and this book addresses those problems perfectly.
Why should you read this book about branding?
This book about branding has to be amongst the best out there. So many real-world examples and breakdown of highly successful branding techniques and strategies. This book is not a full-on technical guide but there is so much good consumable information you should be easily be able to create yourself one perfect for your brand.
Why should you read this book about branding?
This is a fordation book about branding anyone new needs to read, it distinguishes what brands have been and are now and the differences. No longer is a brand what the owner wants it to be, it is what the consumers view it as and you only have control over what your brand is by controlling the consumer’s perspective of it. This book pushes home the key concept that the consumer ultimately is in control of your brand’s perception is and not you.
Why should you read this book about branding?
This is a follow-up book written by the same man that wrote The Brand Gap which is a great introduction to branding but this book goes more in-depth into the actual strategy behind some of the world’s biggest brands and similar elements that span their strategies. It goes into traditional ways of differentiating yourself and stating why it is no longer enough and what to do about it and how to truly se yourself apart in today’s marketplace.
Why should you read this book about branding?
I don’t know if you can tell but I really like the branding books by Marty Neumeier. Unlike the last book, This book goes more into how the customers really determine what a brand’s identity is and how you can get them to see the brand the way you want. People don’t want to be sold to anymore but they want to buy more then ever, they don’t want products they want meaning, they don’t want to buy from brands they want to join brands and the community/tribes they create. Social media has changed branding forever and this book will help you leverage social media to the max.
Why should you read this book about branding?
This branding book is a absolute treasure trove to anyone trying to build a brand. There are dozens of interviews with some of the best marketers and Branders in the world and each of their unique takes on branding. Their perspectives help you identify what you really need to focus on so you can build a brand that can and will change the landscape of your industry.
The vast majority of these books are on Audible and you can get your first book free when you sign up for their 14-day trial.
Therefore there is no excuse to procrastinate on educating yourself and bettering your skills today
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Go To The Library And Read Most Of These For Free If You Must.
If for some reason you can’t afford the books or cant sign up for audible you should be able to check them out from a local library for free near you.
Eventually, you should add them to your collection because they make great on-hand reference material.